Public Beta launch of Kreato CRM

Navrita Software announces Public Beta launch of Kreato CRM, a cloud-based CRM for SMBs and Divisions of Large Enterprises in India

CHENNAI, January 10, 2014

Navrita Software, the India-based software product company, has launched its cloud-based complete CRM solution, Kreato CRM™, as a SaaS solution. Kreato CRM is tailored for small and mid-sized businesses and divisions of large enterprises with built-in all must-have CRM features, multiple add-on modules, various apps integration and provided at affordable monthly subscription.

Lokanathan Kutuva, CEO of Navrita Software said, “Small and mid-sized businesses in India tend to lose their market share either due to no CRM adoption or partial CRM implementation. Major factors that inhibits SMB from complete CRM implementation are high upfront investment, lengthy implementation process, recurring maintenance costs and maintenance of IT Staff.”

“As a solution we have developed and launched Kreato CRM – SaaS based Complete CRM solution that helps SMBs to manage their end-to-end Customer Relationship Management Lifecycle from a single cloud hosted solution at an affordable monthly subscription cost,” added Kutuva.

Starting with managing marketing campaigns, lead collection, opportunity tracking, sending quotes, processing sales orders, generating invoices, managing payments, inventory tracking, managing vendors, automating purchase process, tracking customers issues, generating reports and managing employee activities, all functionalities required for day-to-day operations of a business are built in with Kreato CRM.

Being a cloud-hosted solution, Kreato CRM provides additional benefits such as:

  • Quick deployment: Can be setup within minutes from the time of sign up.
  • Anywhere access: Can be accessed from anywhere and anytime using a web browser.
  • Secure and robust platform: Powered by Microsoft® Windows Azure™, Kreato CRM is built on a scalable, load-balanced robust platform.

For more information, please visit

Follow Kreato’s Product Blog, Kreato’s Facebook page and @KreatoCRM Twitter handle for real-time updates.


About Navrita Software

Navrita Software is a client-centric global information technology firm based in Chennai – India, envisioned with enabling every small business with an affordable and complete CRM.

The young and energetic team at Navrita Software is determined to bring a revolution in the small and mid-sized business segment: to change and improve – the way they manage their customer relationships; the way they manage their customer associated business processes; the way they perform their day-to-day operations; the way they use information technology.

For more information about Navrita Software, please visit

NOTE: Kreato logo is the registered service mark of Navrita Software. Third-party trademarks mentioned are the property of their respective owners.

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